Today the news is filled with footage of supreme court nominee Elena Kagan. I happen to be kind of excited about the prospect of her becoming a justice but, poor dear, she is going to hear far to much about her eyebrows and eyelashes than about her take on higher court decisions. Call me shallow (go ahead, I'm ready) but if she had groomed brows and maybe a dash of lipstick, as though she were generally too busy to do the whole regimen, but not so personally careless that we wonder if her armpits are hairy, mainstream America would have fewer details to snipe about. We MIGHT subconsciously like her just a little better. As with any focus group; we trust the ones who look a little better put together. Its not just me. Two words: Susan Boyle.
Case in point: Carly Fiorina. I may disagree with her on principle but she looks marvelous; not like an anchorwoman but like she worked her way to the top, which she did, and also has a pedicure, which I bet she does. Also important because I so recently cut my hair short--she has great hair. She probably cut it like that JUST SO I would feel ashamed to disagree with her. I'm not sure what she looks like on a Sunday morning but her TV ads look great; which makes me WISH we had the same values.
My brother said I look like Joan Baez. I honestly admired Joan when she had long stringy folksinger hair and I like her still with cropped gray hair, and I'm sure I look nothing like her but I still didn't mind the comparison. In truth, I probably look more like Judi Dench, or--oh dear--Julie Andrews. Just in case, though, I don't leave the barn without filling in all the blank parts of my face. There's always a focus group out there, or you, or me. Marketing: it works.